
OQ’s Ladayn program, described as Oman’s first integrated polymer-to-product industrial ecosystem, is entering a new phase with rising international participation. The initiative reports over USD 66 million in new investments and plans for nine companies to begin production in 2025. In total, 26 investment agreements have been signed over two years, including ten in 2025, securing commitments of more than USD 220 million. Positioned as a hub for advanced manufacturing, the program aims to provide European and global converters with access to high-value grades in markets where regional supply is limited. Target segments include advanced packaging, health and hygiene applications, and compounds for automotive and appliance uses. According to OQ, the combination of raw material proximity, infrastructure and support services is designed to shorten supply chains and accelerate commercialization.
OQ highlights the proximity to its polymer feedstock and an infrastructure network spanning industrial cities and free zones as key elements of the model. The program also emphasizes reliable, competitively priced energy and regulatory provisions that allow factories to generate up to 50 percent of their electricity from solar. Tailored support packages include collaboration with OQ’s application laboratories for product testing and development. OQ states that these features collectively reduce operational risk and time to market while enabling export reach across Asia, Africa and Europe. “The Ladayn Program has moved from concept to reality in record time. In just two years, we have attracted investors from across the globe and built a platform that prioritizes high-value, sustainable applications. For converters, this is a chance to scale where demand is growing and opportunities are significant”, said Sadiq Hassan Al-Lawati, managing director, OQ Marketing.
Investor profile and focus areas
The program is shifting its investor focus toward high-end, value-added applications where regional supply is scarce. Areas of interest include advanced packaging formats, health and hygiene products, and polymer compounds for automotives and appliances. OQ positions this as an entry point for European and other global converters to expand in grades with limited local competition.
Infrastructure, services and energy framework
According to OQ, proximity to polymer feedstock at Sohar, integration with industrial cities and free zones, and established export routes support efficient manufacturing and logistics. The regulatory framework enables on-site renewable electricity generation up to 50 percent of demand, supplementing competitively priced energy. Support extends to application laboratories for product development and testing, with the aim of compressing development timelines and lowering operating risk.
International investor base and project pipeline
OQ reports that investors have been secured from Germany, Italy, India, China, Turkey and Egypt, alongside Omani companies. Germany’s MAK Sohar has committed USD 11 million to a project slated to start production in 2025 and is advancing plans to build a major PET plant at the same location. Additional commitments include an Italian investment by Jcoplastic in specialty conversion and a joint venture between Indian and Chinese firms. “What sets Ladayn apart is the full ecosystem we’ve built around investors, which ranges from technical support and raw material access to renewable energy integration and export readiness. The first nine companies starting production this year prove that Ladayn is more than a vision, it is an operational reality,” said Mundhar Al Rawahi, Ladayn program head, OQ Marketing.
Sustainability and next steps
OQ notes that many resident companies are incorporating recycled content into products such as industrial crates, pallets and water storage solutions. The regulatory framework in Oman is presented as supportive of circular manufacturing approaches. As the program expands, OQ is inviting investors specializing in advanced applications to engage, with outreach planned at K 2025 to present Oman’s advantages to the European market.
OQ’s Ladayn Program Attracts Global Investors, Opens New Opportunities for European High-Value Converters