Date:
- PCD 2012
Location:
Paris, France ,
Cité des Sciences et Industrie‎ 30 Avenue Corentin Cariou F-75019 Paris, France

Organizer
Oriex 25, rue André Joineau - 93310 Le Pré saint Gervais
Phone:
+33 (0)1 40057000
Fax:
+33 (0)1 48434994
www:
www.pcd-congress.com
e-mail:
congress@oriex.fr
Packaging and dispensing systems are major components in the success of a perfume or beauty product like make-up. For the consumer, it is the packaging that conveys the brand image. It must catch his or her attention, protect and preserve the product, provide for its delivery and/or application, respect the environment.

In the era of smartphones and tablet computers, packaging plays an ever more important part as a medium to create new services like interactivity with the Internet, point-of-sales advertising or real time 3D.

Every year, PCD is a key meeting point for Brand experts and their main packaging suppliers to take stock of the situation and launch new projects.

1500 attendees from more than forty countries representing the leading international brands and their packaging suppliers are expected at this 8th edition of PCD.

Profile of the attendees: Packaging (R&D, Innovation, Development, Purchase), Design, Marketing, General Management. PCD 2012 programme focused on technological innovation:
  • How effectively to draft a patent to meet your aims?
  • e@PCD: electronics – cosmetics convergence
  • Perfumes: Packaging innovations & dispensing
  • Packaging for beauty products and make-up: recent advances
  • The most outstanding packaging innovations of 2011